Partnering for Packaging Sustainability

Ferrero adopts the long view, making decisions that will contribute to long-term success for the company and the communities in which they operate. Experts from Ferrero will describe their work to not only reduce waste and improve recyclability in the packaging of their products, but the leadership role they take in helping to improve recycling systems overall. They will explain the technical and logistical challenges of effective CPG recycling and suggest ways retailers and manufacturers can make a positive impact on the environment through partnership programs. 


May 23 2023


1:00 pm


Supplier Showcase Education


Innovation Stage

Location 2

Supplier Showcase Education


  • Jeffrey “JJ” Herron
    Jeffrey “JJ” Herron
    Sustainable Packaging Lead, Ferrero North America

    JJ Herron is the sustainable packaging lead at Ferrero. He is responsible for packaging engineering for all Ferrero North America brands—which include Nutella, Kinder, Keebler, Butterfinger, and CRUNCH—with a focus on sustainability and innovation. Prior to joining Ferrero in 2021, JJ developed packaging for PepsiCo and Kraft Heinz.

  • Kelly Smith
    Kelly Smith
    VP – Institutional Affairs, Ferrero 

    Kelly Smith is the vice president of institutional affairs at Ferrero, where she leads the company’s engagement on food and nutrition as well as sustainability issues in the U.S. She is a policy expert with extensive experience managing issues at all levels of government and is skilled at bringing stakeholders together in impactful coalitions. Prior to joining Ferrero, Kelly worked on the government affairs and sustainability teams at Keurig Dr Pepper, handling a broad portfolio of issues.