


As a business grows, its success is determined by how well it can stay on top of rising trends while continuing to understand its shoppers’ needs. The Sweets & Snacks Expo provides not only the latest product innovation to delight your shoppers but also the insights and connections you’ll need to merchandise effectively and grow your business.
Understand Rising Shopper Trends and Need States
How well do you know your shoppers? The Sweets & Snacks Expo offers insights into new shopper trends and need states, including the impact of multicultural and multi-generational shoppers, and emerging habits stemming from the COVID-19 pandemic.
Connect with Leading Manufacturers & Industry Experts
The entire industry is at the Sweets & Snacks Expo! Connect with and learn from industry experts and hundreds of confectionery and snack manufacturers creating some of the industry’s most innovative products.
Discover Proven Merchandising Strategies
Innovative retail and merchandising strategies are key to ensuring shoppers are inspired to purchase products and committed to coming back for more. The Sweets & Snacks Expo’s Destination Retail highlights the latest seasonal and everyday merchandising opportunities and tactics designed to help you drive sales.
COVID-19 Safety Is A Top Priority
For many, the 2021 Sweets & Snacks Expo will be the first in-person event they attend since the beginning of the COVID-19 pandemic. Rest assured that show management takes the health and safety of our community very seriously.
Be
INSPIRED
The Sweets & Snacks Expo is where “new” makes its debut. The hottest trends, products and merchandising techniques are on full display so you can turn inspiration into action on your return home.
Make
MEANINGFUL CONNECTIONS
Passionate innovators, thought leaders and industry professionals use the Sweets & Snacks Expo to touch base and build relationships. There is nowhere better to grow your personal and professional network.
Delight
YOUR SHOPPERS
Maximize seasonal and everyday opportunities by giving your customers something to love every time they shop. The Sweets & Snacks Expo provides all the tools, techniques and new products you need to exceed shopper expectations.