Delight
YOUR SHOPPERS
The Sweets & Snacks Expo provides attendees with all the tools, techniques and new products they need to exceed shopper expectations – both at the show and all year long.
1. Make their occasions special with seasonal candy and snacks.
Seasonal Products
See how the world’s best candy and snack makers are innovating flavors, packaging and merchandising strategy to help you stand out with shoppers for any occasion.
Seasonal Merchandising
In Destination Retail, explore how innovative e-tailers and retailers are transforming seasonal merchandising to create an emotional connection with their shoppers.
Seasonal Insights
Learn how non-traditional seasonal strategies like the celebration of National Candy Month are giving shoppers another reason to celebrate with their favorite candy and snacks.
2. Show them you know them with products that fit their lifestyle.
Specialty Market
The Sweets & Snacks Expo Specialty Market brings together hundreds of specialty candy and snack makers offering alternatives to traditional options, including your shoppers’ next favorite premium, free-from and organic products.
Consumer & Shopper Education
The education sessions in the Consumer and Shopper Trends track provide data-informed insights into today’s shoppers, including lifestyle and cultural trends that are influencing their shopping habits.
3. Reach your multi-cultural shoppers with the latest international products and shopper trends.
International Pavilions
Visit international candy and snack makers introducing products and flavors from around the world to help you bring global flavors to your shoppers.
Global Retail & Shopper Insights
Learn from international category thought leaders as they share global trends in everything from flavors and textures to consumer and shopper behavior. Here’s where retailers can learn how to develop an assortment and strategy for delighting new communities of shoppers.